Clay

Implement your creative growth ideas to build pipeline for your sales team. First, maximize your data coverage with 75+ enrichment tools and our AI agent. Then, use AI to craft the perfect outreach.

Clay `s Introduction

Clay is a comprehensive tool designed to enhance the efficiency and effectiveness of go-to-market (GTM) teams. It offers a suite of features that include data enrichment, AI research, personalized messaging, and integration with a variety of platforms. The platform is built to automate mundane tasks such as contact data enrichment and manual research, allowing sales, marketing, and operations teams to focus on strategic selling and relationship building. Clay''s AI-driven approach significantly increases data coverage and quality, enabling businesses to scale personalized outreach and implement any outreach idea effectively.

Clay `s Features

  • Waterfall Enrichment: Search multiple tools at once for increased data coverage.
  • AI Research Agent: Automate web scraping and manual research tasks.
  • Personalized Messaging: AI email builder for crafting and sending personalized emails.
  • Templates: Jumpstart outbound campaigns with top templates.
  • Chrome Extension: Easily find leads across the internet.

Clay `s Scenarios

  • List Building: Use multiple sources to find perfect leads on the Internet.
  • CRM Enrichment: Connect and enrich CRM data with Clay in seconds.
  • Limitless Research: Utilize AI to summarize research and make inferences.
  • Automated Inbound: Connect Clay to webforms for lead enrichment.
  • Automated Outbound: Build lists, enrich, prioritize, and message leads quickly.

Clay `s Use Cases

  • Data Formatting: Automatically clean and format data for better email sends.
  • AI Lead Generation: Generate leads using AI for outbound campaigns.
  • Outbound Automation: Automate the entire outbound process from list building to messaging.
updated at : 2024-07-17

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